# Introduction

Bond is a comprehensive decentralised cross-chain social relationship incentive protocol that serves as a Web 3.0 infrastructure, providing a powerful platform for various projects to establish and incentivise social relationships. Bond leverages on-chain smart contracts and off-chain Oracle technology to promote the development and growth of social networks in a decentralised environment. Bond supports multiple reward models, such as liquidity mining, token staking, trading rewards, and airdrops, providing users and projects with customisable, efficient, fair, and transparent reward schemes to attract and retain more users.

For projects, Bond provides a series of customisable, efficient, fair, and transparent reward scheme that enables projects to quickly establish social networks, incentivise user participation in community activities, and increase community activity and user loyalty. Bond helps projects store users' social data on the blockchain, quickly and steadily building a decentralised social graph. Bond calculates rewards based on user centrality, contribution, and participation in relationship networks, ensuring that rewards are distributed fairly and equitably, enhancing users' trust, satisfaction, and participation.

For users, Bond allows them to better control their social networks and truly own their data. Users can create their own profiles and record their connection relationships with other users, which are recorded on the blockchain in the form of NFTs, ensuring data ownership and security. Additionally, Bond Oracle provides users with corresponding rewards based on their centrality and contribution to social networks, which will promote social activities. Bond also supports multiple reward models, providing users with more ways to participate and making it easier for them to obtain rewards.

Bond  aims to promote the adoption of decentralised social networks and provides projects with powerful and flexible social relationship incentive tools while ensuring the security and privacy of using social data. Bond  provides a stable, secure, and highly scalable solution for the decentralised social networking industry.


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